What we do
Astridia is positioned to provide the following strategic services:
Event Consultancy
Event Management is more than hosting a party or producing a trade show exhibit, it requires expert project management and vendor relations, industry knowledge and contacts, marketing savvy and strong organizational skills to deliver results, on budget and on time, every time. Like other communications elements, event management begins with defining target objectives and developing and implementing a plan to achieve them, telling your company’s story and sharing the value of your brand.
Media Relations
Even as digital and social media marketing take on a larger role, traditional print and broadcast media relations remain a very important part of a company’s overall communications strategy. The media has a powerful ability to shape our views of products, issues, institutions and brands. Therefore, getting the right message in front of the right people at the right time can help you build your reputation, create brand awareness and educate consumers about your products and services
Influencer Marketing
Influencer marketing has become one of the most effective ways to attract customers and clients. Why? Because consumers trust recommendations from a third party more often than from the brand itself. For businesses struggling to connect with their target audience, or trying to expand their reach, joining forces with someone who is active on social media and blogs, and who already has a targeted, loyal network of followers, may be the key to driving brand awareness and leads.
Market Research
Influencer marketing has become one of the most effective ways to attract customers and clients. Why? Because consumers trust recommendations from a third party more often than from the brand itself. For businesses struggling to connect with their target audience, or trying to expand their reach, joining forces with someone who is active on social media and blogs, and who already has a targeted, loyal network of followers, may be the key to driving brand awareness and leads.
Market Entry Advisory
Our experienced consultants help you bridge the gap between inside information like engineering prowess, and critical external details like a lack of complimentary engineering talent in the new market. Research shows that companies that rely solely on inside information run the risk of failing in new markets due to inherent biases.
Investment & Trade Promotion
Astridia offers a comprehensive range of investment promotion and international trade consultancy services to investment promotion and economic development agencies, both foreign and domestic.
Our customised marketing solutions are designed to help you attract inward investment and increase exports and two-way trade through strategic promotion of your country, state, region or city.
Media Buying & Planning
Creating a media buying plan is as important as your product and service creation. It is the pillar on which you will attract new customers and educate your segment around what you do and why it matters. Our teams study media buying trends in traditional and digital media buying to bring you the latest options at sub-market rates as well as to deliver tangible results that will provide the best possible chance of success by delivering demand-led growth.